International Acceptance and Value Differences of Wen Zhengming's Calligraphic Art in the Perspective of Globalization

Abstract

This research investigates the international acceptance of Wen Zhengming's calligraphy, aiming to uncover how his work is perceived and valued across diverse cultural contexts and the impact of globalization on its appreciation. Employing a qualitative approach, the study conducted 15 semi-structured interviews with art critics, historians, and collectors globally to gain comprehensive insights into the reception of Wen Zhengming's calligraphy. Thematic analysis was used to identify key themes related to cultural appreciation, value differences, and the influence of global trends. Findings reveal that Wen Zhengming’s calligraphy is widely respected for its traditional aesthetic and historical significance, yet the perception varies across regions. In Western contexts, the focus is primarily on the technical beauty and historical value, while Eastern audiences emphasize cultural and philosophical dimensions. Globalization has significantly influenced the reception of his work, with digital media and international exhibitions playing crucial roles in shaping modern interpretations and market value. This study is original in its exploration of Wen Zhengming’s calligraphy through a global lens, highlighting how traditional Chinese art is engaged with and valued in a contemporary, interconnected world. It provides valuable insights into the intersection of cultural heritage and global art markets, contributing to broader discussions on the impact of globalization on traditional art forms.