Cultura

Analysis Of Knowledge, Perceived Value And Inclination To Buy Through E-Commerce Platforms Among Rural Graduate Students: A Study With Reference To Shivamogga District

VOLUME 22, 2025

The Role of Targeted Infra-popliteal Endovascular Angioplasty to Treat Diabetic Foot Ulcers Using the Angiosome Model: A Systematic Review

VOLUME 6, 2023

Vinay HB
Dr. Santhosha

Abstract

Rural graduate students represent a rapidly evolving consumer segment for e-commerce in India, yet their knowledge about online shopping, perceived value of e-commerce platforms, and actual inclination to purchase remain under-researched at the district level. This study examines the relationships among e-commerce knowledge, perceived functional and experiential value, trust, and inclination to buy using primary data from 150 rural graduate students in Shivamogga District. The research employs Exploratory Factor Analysis (EFA), Confirmatory Factor Analysis (CFA), Structural Equation Modeling (SEM), multinomial logistic regression, and bootstrapped mediation analysis. Results indicate that higher e-commerce knowledge significantly increases perceived functional and experiential value (β = 0.53, p < 0.001), which in turn raises inclination to buy (indirect effect = 0.28; 95% CI: 0.17–0.40). The study provides policy and managerial implications for tailored digital literacy programs, trust-building interventions, and last-mile logistics design for rural youth.

Keywords : E-commerce knowledge; Perceived value; Purchase inclination; Rural graduate students; Structural equation modeling; Shivamogga District.
Erin Saricilar
Lecture in accounting. University of Basrah, College of Administration and Economics, Department of Accounting.

Abstract

Atherosclerotic disease significantly impacts patients with type 2 diabetes, who often present with recalcitrant peripheral ulcers. The angiosome model of the foot presents an opportunity to perform direct angiosome-targeted endovascular interventions to maximise both wound healing and limb salvage. A systematic review was performed, with 17 studies included in the final review. Below-the-knee endovascular interventions present significant technical challenges, with technical success depending on the length of lesion being treated and the number of angiosomes that require treatment. Wound healing was significantly improved with direct angiosome-targeted angioplasty, as was limb salvage, with a significant increase in survival without major amputation. Indirect angioplasty, where the intervention is applied to collateral vessels to the angiosomes, yielded similar results to direct angiosome-targeted angioplasty. Applying the angiosome model of the foot in direct angiosome-targeted angioplasty improves outcomes for patients with recalcitrant diabetic foot ulcers in terms of primary wound healing, mean time for complete wound healing and major amputation-free survival.
Keywords : Diabetic foot ulcer, angiosome, angioplasty