Purpose: This research explores the transformative impact of augmented reality (AR) within diverse cultural landscapes and artistic expressions. The purpose is to unravel AR engagement's emotional, intellectual, and cultural dimensions within museum settings, investigating lived experiences, narrative weavings, subjective impressions, cultural contexts, interactive threads, and the societal tapestry woven by this technology. Method: Conducted as a qualitative study, the research engaged in 13 semi-structured interviews, ceasing data collection upon reaching saturation. A three-step thematic analysis illuminated the complexities of AR experiences, revealing the interplay between technology and culture within museum spaces. Findings: The study uncovered nuanced layers of meaning attached to AR interactions, emphasizing its role as a transformative medium. AR-enhanced visitor engagement and emotional responses and served as a dynamic storytelling tool, weaving diverse cultural narratives. The exploration of cultural contexts highlighted the need for sensitivity in AR development, ensuring alignment with users' diverse backgrounds. Interactive elements resonated differently across cultural contexts, influencing the depth of user engagement. The societal tapestry woven by AR showcased its broader impact on social interactions and collective perceptions of art and heritage. Originality/Significance: This research contributes to the academic discourse by offering a nuanced understanding of AR's influence on cultural experiences, adding layers to existing theoretical frameworks. Moreover, it provides practical insights for cultural institutions, technology developers, and society, emphasizing the need for cultural sensitivity in AR development and recognizing the broader societal impact of integrating technology into cultural spaces. The study's originality lies in its comprehensive exploration of the intricate relations between AR and diverse cultural expressions within the dynamic context of museums.